Benefits: Customer satisfaction is the key to success. Getting your customers to tell you what's good about your products or services, and where you need improvement, helps you to ensure that your business measures up to their expectations. The attached file contains a customer satisfaction survey form designed to help you gather this important information. It was designed to make it easy for customers to fill out and to make it easy for you to quickly customize to exactly match your company's activities. It also includes suggestions for distributing the form, ensuring that customers will return the form, and following up on comments.
File Description: The file contains a two-page document (one page of instructions and suggestions on how to use the survey and a one-page survey form) in rich text format (RTF) that is suitable for use with most word processing programs used in the Windows environment.
Customer satisfaction survey
Special Features: The survey features the following:
The preliminary instructions discuss the following:
For background information as well as information on related topics, see communicating TQM to customers.