Starting Your Business
Many of us hear the Siren song of small business. Complete freedom. Unlimited
opportunity. Dreams realized. But of those who answer it, most don't succeed.
Why? What separates those who succeed from those who fail?
Knowledge of the business, sufficient capital, good experience, and a unique
idea at the right time are just some of the characteristics of a successful
business owner. Although there isn't any way that you can guarantee that you'll
become a successful owner, you can greatly improve your odds by becoming
well-prepared for the task.
That's where we come in. We'll take you through the process of starting a new
business, from thinking about it to planning it to actually doing it.
you have what it takes is a look at what it means to own your own
business, from the sacrifices you'll have to make to the skills you'll need
if you're to succeed.
right small business for you explains an effective method for thinking
up new business ideas, and explores the pros and cons of buying an existing
your chances of success is a "look before you leap"
examination of what it will really cost you to start a new business. In
addition, it gives you some help in evaluating the marketing, legal, and
financing issues associated with startups and in finding more information
about your specific industry.
started tells you what you need to do to turn your small business idea
into a reality.
that you're up and running examines some common problems faced by
startups and provides you with a framework for deciding whether your
business is a success!